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EU-Japan trade Bargain: the Chances for small business

Last updated on November 2, 2019

Business Earth concentrates on the world’s largest bilateral trade deal between the EU and Japan and inquires how little European companies can increase business opportunities.

In force since February this year, the deal’s headline amounts are enormous – almost 30% of global GDP, 40% of international trade and the biggest open-trade zone from the Earth, covering 600 million individuals – but what exactly does it mean for European exporters, especially SMEs, and also how do little and midsize companies get the most from it?

Minding the light brilliant
From precision medication and computer mapping into DVD players and defense techniques, lasers are currently utilized in a vast array of applications. Altechna is an expert in the field. The Lithuanian SME produces laser coatings and dyes – tools which may transmit and control laser lighting. According to the capital Vilnius, the business has a global customer base. Including Japan, which is now a significant market for the company.

“Japan has been the marketplace for us.

He adds, “We believed it was the ideal spot to provide our laser-based solutions. But breaking into the Japanese market wasn’t simple and we had some help”

To be able to comprehend the nation’s business culture improved, workers from Altechna participate in many programs run from the EU-Japan Centre for Industrial Cooperation, for example, company missions to Japan. This not only enabled the participants to receive a glimpse into Western company life, but it allowed the company to forge new longterm industrial associations, and crucially, raise earnings.

“The undefined Centre gave apparent instruction about the best way best to approach local civilization, in addition to the way to operate on longterm jobs with Japanese clients. This enabled us to acquire immediate business associations with our target customers. That was great since we never believed we had been on our own,” states Šlekys.

Tapping to the brand new trade deal

It’s estimated that the new Economic Partnership Agreement with Japan will slash obligations for European exporters by roughly $1billion annually and may increase European exports from between 16 to 24 percent during the next 10 to 15 decades.

Regardless of those remarkable figures, the guy responsible for this EU-Japan Centre for Industrial Cooperation states SMEs still should be aware of what they’re doing concerning the Japanese marketplace if they are to have the whole advantage of the offer.

“There’s already a large quantity of commerce between Europe and Japan. The EPA will surely provide simpler access to the Western market, however, for those SMEs to make the most of the arrangement they have to be educated, they will need to be guided.

Along with this EPA helpdesk, the EU-Japan Centre for Industrial Cooperation states it’s offering companies assistance in Japan associated with technology transfer, intellectual property in addition to collaboration between clusters and regions.

Business Earth talked to him to learn what the center is doing to assist SMEs concerning the newly consented EU-Japan exchange agreement. What is your EU Japan Centre for Industrial Cooperation?

What we do is market collaboration concerning business, commerce, investment, innovation, and research.

“It makes things simpler for EU exporters, such as European SMEs. They have simpler access to the Japanese marketplace. The challenge for the European company is, naturally, to be well conscious of the arrangement, to understand how to utilize it. And even if they don’t, they do not gain from the arrangement. So that is why the center has set in place an EPA helpdesk to direct and inform them.”

What are the principal challenges faced by small European companies and how do you help?

“Accessing the Western marketplace isn’t simple, and I’d say there are two major challenges – sometimes underestimated by European companies – and that is the reason why we’ve set in place numerous webinars, or assignments, in Europe to prepare the earth for EU exporters to Japan. The initial challenge is the fact that it is going to take some time. It is going to have a very long time to create an offer. So it is a matter for decades, not months or weeks. The next challenge is that before speaking about business, it is important to construct a connection, a personal connection with individuals in Japan, build confidence. And it is only after which you’re able to talk business critically.”

Useful details

It’s the greatest trade deal that the EU has signed thus far representing 30 percent of global GDP and 40 percent of international trade. It’s the biggest open-trade zone on earth and covers 600 million individuals.
Regardless of the very excellent trade amounts, doing business or investing in Japan is frequently difficult because of the features of Western culture and its market.

To earn trade and industry connections between the EU and Japan simpler, bilateral dialogues and joint projects are established, for instance, EU-Japan Centre for Industrial Cooperation, which encourages all kinds of industrial, investment and trade cooperation between the two areas.

Now, you can find 64,000 direct EU exporters to Japan around Europe. More than 88 percent of them are small and midsize businesses. However, there are probably a lot more European SMEs that are potential beneficiaries of this EPA.