Last updated on January 4, 2020
Quietly catching up with Roku, Amazon has enlarged its line-up in the continuing IFA here with over 20 brand new Fire TV-branded apparatus.
The new devices include a Fire TV Cube, Fire TV Edition soundbar out of Anker — its first foray to Fire TV Edition music products — and 15 brand new Fire TV Edition goods, including the very first OLED Fire TV Edition smart TVs.
The statement comes at a time when Roku has obtained a lead over Amazon in the united states when it comes to connected TV market share. But, Fire TV has promised the top spot in specific European markets.
The firm said its Fire TV devices today have over 37 million monthly active users worldwide, which will be forward of their 30.5 million Roku documented in Q2, the TechCrunch reported Wednesday.
Both companies provide products which might be employed by more than one individual in a family, obviously, but every household just gets counted as a single user (or accounts ) provided that they have streamed via the platform from the past month, the report included.
It’s presently accessible smart TVs from Toshiba and many others in addition to media streamers such as the Fire TV Stick.
Of the newest apparatus, the Fire TV Cube is allegedly among the more intriguing additions to the line-up since it represents the next creation, and a huge update, over the present product.
The upgraded Fire TV Cube currently comprises a quicker, “hexa-core” chip that is twice as strong as the one which sent in the very first generation apparatus.